Launching Adshares Community Outreach Program

AIP Ideas
1

Intro: The proposal aims to establish an Adshares Community Outreach Program to increase awareness and engagement among potential users, partners, and investors. The program will include various initiatives, such as online and offline events, influencer marketing, and educational content.

Motivation: As Adshares is growing, it’s essential to increase the project’s visibility and reach. Building a strong community is crucial for achieving long-term success and growth. By launching an outreach program, Adshares will attract new users, partners, and investors, as well as increase loyalty and retention rates among the current community.

Specification: The Adshares Community Outreach Program will include various activities, such as:

  1. Online events: organizing webinars, workshops, and Q&A sessions to educate the community on Adshares’ features, use cases, and benefits.
  2. Offline events: participating in conferences, meetups, and other industry-related events to network, showcase Adshares, and attract potential users, partners, and investors.
  3. Influencer marketing: collaborating with crypto influencers, bloggers, and content creators to promote Adshares and increase its reach.
  4. Educational content: creating high-quality and informative content, such as articles, tutorials, and videos, to attract and educate potential users and investors.

Steps/Milestones:

  1. Develop a detailed plan for the Adshares Community Outreach Program, including goals, target audience, and KPIs.
  2. Hire a dedicated outreach manager to coordinate and execute the program’s activities.
  3. Organize online and offline events, such as webinars, meetups, and conferences.
  4. Collaborate with influencers and content creators to promote Adshares.
  5. Create educational content, such as blog posts, tutorials, and videos, to educate and attract potential users and investors.

Timeline:

  1. Develop a plan - 2 weeks
  2. Hire an outreach manager - 1 month
  3. Organize online and offline events - ongoing
  4. Collaborate with influencers and content creators - ongoing
  5. Create educational content - ongoing

Cost:

  1. Develop a plan - $10,000
  2. Hire an outreach manager - $60,000 per year
  3. Organize online and offline events - $50,000 per year
  4. Collaborate with influencers and content creators - $30,000 per year
  5. Create educational content - $20,000 per year

Risks:

  1. The outreach program may not attract the desired target audience or generate the expected ROI. To mitigate this risk, we will conduct thorough market research, define clear goals and KPIs, and track and analyze the program’s performance.
  2. The program may require significant resources, including time, money, and manpower. To minimize this risk, we will prioritize the most effective and efficient initiatives, outsource some tasks if necessary, and monitor and adjust the program’s expenses accordingly.
2

I think it’s not a good propose. Project is definitly more B2B than B2C.
Community is a value, but it’s not key value, because community not pay for services, Adshares don’t need also community to watch ads, metaverse should have it.
Project don’t need high price, need businesspartners who pay by ads in tokens.
And viewers of advertisements do not need to know whose banner is, only what is on it.

Of course better have community then don’t have, but in my opinion it should be only a side effect of business.

In this hard time where metaverse is not sexy, Adshares should looking for new area to takeover.

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